4/29/2023 0 Comments Pavlov classical conditioningThen images of attractive same-sex partners were paired with the disgusting imagery. The process involved using stomach-churning descriptions and images to produce an urge to vomit – this is the UCS producing a UCR. Barlow (1966)carried out a series of procedures in the USA to ‘cure’ homosexuals of their same-sex attraction. However, other research into Classical Conditioning has been less successful. This shows that Classical Conditioning explains how humans learn too. The Classic Study in the Learning Approach is Watson & Rayner’s (1920) “Baby Albert” study, which uses Classical Conditioning to produce a phobia in a baby boy. This is called stimulus generalisation and it means that stimuli that are similar to the CS will produce the CR. Quite often, people who have learned by association will carry on making associations.
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